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MVP mobile app demo

Designing a Community-Driven Powersports App Experience

Client Vision

Cody wanted to create an app experience for powersports enthusiasts that goes beyond shopping by combining:

✔ vehicle browsing & purchasing
✔ community engagement
✔ service & maintenance tools
✔ ownership tracking

The goal was to build a platform riders actually return to, not just a store they visit once.

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The Challenge

Most vehicle websites already handle product browsing and sales. The opportunity was to create something more valuable:

• build a strong enthusiast community
• provide practical tools for owners
• improve post-purchase engagement
• create a centralized ownership experience

The app needed to balance commerce, community, and utility in one seamless mobile experience.


The Solution

A mobile-first app experience was designed to replicate the feel of a native app while remaining flexible and scalable.

The demo focused on the core user journey and key engagement features.


User Experience Walkthrough

Splash Screen & Onboarding

When users open the app:

  • branded splash screen with logo animation

  • secure login options (Google, Facebook, or email)

This creates a modern, frictionless first impression.


Home Dashboard

The dashboard serves as the central navigation hub.

Users can:

✔ access the shop
✔ view featured vehicles
✔ explore categories
✔ navigate to community & services

Featured vehicles appear in a scrollable carousel for easy browsing.


Shop & Categories

Users can browse vehicles through:

  • featured listings

  • category filters by vehicle type

  • full shop view for deeper exploration

This ensures quick access for buyers and casual browsers alike.


⭐ Community Feature (Core Engagement Engine)

This is the standout feature designed to build long-term engagement.

Users can:

✔ share photos of their rides and adventures
✔ post gear and vehicle setups
✔ like and comment on posts
✔ download and share images
✔ connect with fellow enthusiasts

This creates a social ecosystem centered around shared passion.


Service & Diagnostics Hub

A powerful utility feature designed to support vehicle owners.

Users can:

✔ search diagnostic trouble codes
✔ understand issues and solutions
✔ determine if service is required
✔ download manuals by vehicle model

This reduces frustration and adds real ownership value.


My Garage (Ownership Management System)

The Garage feature allows users to manage their vehicles in one place.

Users can:

✔ add owned vehicles
✔ track maintenance schedules
✔ receive service reminders
✔ mark completed tasks

Optional Control Feature

Maintenance completion can be restricted so only authorized mechanics or shop employees can mark services as complete. This ensures accuracy and prevents misuse.


Key Benefits

✔ Strong Community Engagement

Encourages daily interaction and brand loyalty.

✔ Increased Customer Retention

Owners continue using the platform after purchase.

✔ Real Utility for Riders

Diagnostics, manuals, and service tracking solve real problems.

✔ Service Center Integration

Supports workshop operations and maintenance tracking.

✔ Scalable Platform Foundation

Designed for future features and growth.


Why the Community Feature Matters Most

While users can already shop online, the community transforms the platform into a destination.

It builds:

• loyalty
• brand identity
• user-generated content
• repeat engagement

This creates long-term value far beyond transactions.


Future Enhancements (Optional)

• ride event coordination
• marketplace for used gear
• service appointment booking
• mechanic service verification
• push notifications for maintenance & recalls


Conclusion

This app concept combines commerce, community, and ownership tools into one cohesive ecosystem designed to keep enthusiasts engaged long after purchase.

It transforms a traditional vehicle website into a living platform for riders and owners.

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